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Coffee Influencers
Social media influencers are people who affect their audience’s behaviour; they can persuade their audience to purchase products or services. Often this persuasive ability is limited to a specific niche, such as coffee.
Coffee influencers can make worthwhile additions to a coffee brand’s influencer marketing campaigns. A relevant influencer’s endorsement may resonate more deeply with the targeted audience than a celebrity endorsement.
Most Instagram coffee influencers are nano or micro influencers, and as such, they have built trust with their audience. Both nano influencers (1-10K followers) and micro influencers (10-50K followers) are characterised by their audience’s high degree of trust and engagement.
However, the biggest coffee influencers are mid-tier influencers (50-500K followers). Such large influencers have a border audience and reach.
This article identifies the top 40 coffee Instagram influencers and counts down to the top coffee influencer. The list includes many baristas, lifestyle influencers who love coffee, and coffee bloggers on Instagram.
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Table of Contents
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40. Zoran Lalovic, barista_zoco
For coffee lovers who appreciate coffee shops, barista_zoco provides coffee content with a barista flair. Because barista_zoco features a range of different images of coffee preparation, it’s a great account for generalist coffee lovers to follow.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 2.4k
- Profile: barista_zoco
39. Ryan Morrissey, ryansrepublic
For coffee lovers who appreciate black coffee, ryansrepublic provides crisp coffee content. Because ryansrepublic is punctuated with masuline lifestyle photos, hipsters who enjoy coffee may enjoy his content.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 2.5k
- Profile: ryansrepublic
38. Olivia, caffeinatedliv
For coffee lovers who enjoy stunning, “basic” photos, caffeinatedliv provides enjoyable images of lattes and iced coffee that can elevate your Instagram feed. Because caffeinatedliv’s photos feature flowers, fall leaves and colourful wall art, it’s a good account for coffee lovers who appreciate content that changes with the season.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 2.5k
- Profile: caffeinatedliv
37. Proph, immaculate_artistry
For coffee lovers who appreciate latte art, immaculate_artistry provides well light, aesthetic photos. Because immaculate_artistry provides consistent photos of latte art, it’s great for those who want to populate their Instagram feed with such images.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 3k
- Profile: immaculate_artistry
36. Kelsie, caffeinaided
For coffee lovers who appreciate seasonal photos of coffee, caffeinaided provides beautiful, well executed “basic” coffee photos. Because caffeinaided offers a well balanced combination of photos of lattes and iced coffee, set against backdrops that evolve with the season, it's a great account for those who want to feel connected to coffee throughout the year.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 3.4k
- Profile: caffeinaided
35. Rojin, rojinvibes
For coffee lovers who enjoy coffee at home and cafes, rojinvibes provides content that reflects coffee between these two places. Because rojinvibes offers a beautifully curated feed, it’s a great account for those who appreciate lifestyle content, to follow.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 3.6k
- Profile: rojinvibes
34. Zach, 180gramcoffee
For coffee lovers who want a better understanding of coffee, 180gramcoffee profiles reviews and products. Because 180gramcoffee showcases different brands and accessories, it’s a great account for those interested in product discovery.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 3.8k
- Profile: 180gramcoffee
33. Laura, a_day_in_the_life_of_laura
For foodies who appreciate coffee, a_day_in_the_life_of_laura provides food and lifestyle content that feels personal and often features coffee. Because a_day_in_the_life_of_laura features content beyond just coffee, it’s a good account for foodies to follow.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 3.9k
- Profile: a_day_in_the_life_of_laura
31. Bloom.that.coffee
For coffee lovers who enjoy brewing coffee at home, bloom.that.coffee provides beautiful images of coffee preparation. Because of bloom.that.coffee’s focus on coffee preparation, it may be a good account for those looking for products that offer a deeper relationship with coffee.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 4.3k
- Profile: bloom.that.coffee
30. Joy Horakova, mspcoffeeandthings
For coffee lovers who value how coffee fits into life (not just your lifestyle), mspcoffeeandthings provides content showing coffee within the context of marriage and family. Because mspcoffeeandthings appeals to a broader audience of mothers, the account feels relatable to those coffee lovers who have a family.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 5.4k
- Profile: mspcoffeeandthings
29. Homemade Latte Art,two.cups.a.day
For coffee lovers who enjoy drinking coffee at home, two.cups.a.day provides latte art photos. Because two.cups.a.day makes latte art feel accessible to the average person, it’s a good account for people to follow who don’t want to feel overwhelmed and excluded from the world of specialty coffee.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 5.5k
- Profile: two.cups.a.day
28. Crystal, thecappuccinotraveler
For coffee lovers who are on the hunt for great coffee, thecappuccinotraveler showcases different products from local businesses. Because thecappuccinotraveler’s content feels very accessible (like it’s from your friendly neighbourhood mom), it’s a good account for those who want relatable, trustworthy content.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 6k
- Profile: thecappuccinotraveler
27. Xris, itsxris
For coffee lovers who want commentary on coffee products, itsxris provides bold, masculine content for you. Because itsxris offers well captured images, it’s a good account for those who appreciate coffee and photography to follow.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 6.2k
- Profile: itsxris
26. Candice Margaux Hauss, itsbay.fr
For fashionistas who appreciate coffee, itsbay.fr provides lifestyle content that often showcases specialty coffee and food. Because itsbay.fr appeals to a broader audience, it’s a good account for those who like coffee, but who also appreciate food.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 6.3k
- Profile: itsbay.fr
25. Josh, specialtycoffeeguy
For coffee lovers who appreciate the art of coffee creation, specialtycoffeeguy provides dark, moody and masculine photos that showcase coffee. Because specialtycoffeeguy features different coffees in his content, it’s a good account for those looking to appreciate new specialty coffee.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 6.9k
- Profile: specialtycoffeeguy
24.Justin Williames,justins.coffee.station
For coffee drinkers who enjoy drinking coffee at home, justins.coffee.station provides content showing how coffee and coffee accessories fit into one's lifestyle. Because justins.coffee.station’s content feels accessible, it may appeal to coffee drinkers who want authentic content.
Basic Information & Key Metrics
- Category of Influencer: Nano influence
- Followers: 7.7k
- Profile: justins.coffee.station
23. Chrissy, hautshot
For coffee lovers who appreciate products, hautshot provides content about different coffee products and accessories. Because hautshot’s content also features some lifestyle content, it’s a good account for those who have a general interest in coffee.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 7.8k
- Profile: hautshot
22. Mel, cafewithmel
For coffee drinkers who like decadent beverages, cafewithmel provides beautiful video content showing how to make coffee beverages. Because cafewithmel features many extravagant recipes, it’s a great account for foodies to follow.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 7.7k
- Profile: cafewithmel
21. Huu, barista_huu
For coffee drinkers who appreciate latte art, barista_huu provides photos of coffee with unique and creative images. Because barista_huu showcases his latte art creations in a cafe-like environment, it’s a good account for those who enjoy visiting coffee shops.
Basic Information & Key Metrics
- Category of Influencer: Nano influencer
- Followers: 8.7k
- Profile: barista_huu
20. Happy Haelibo, haelibo
For coffee lovers who like lattes, haelibo provides a barista’s perspective on the world of specialty coffee. Because haelibo strikes a balance between educational and entertaining content, it’s an account that appeals to a wide audience.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 11.6k
- Profile: haelibo
19. Danny, nonowhatever
For coffee lovers who appreciate coffee and coffee accessories, nonowhatever provides beautiful photos that captures coffee and the products that enhance it. Because nonowhatever showcases items in the photos, it’s a good account for those interested in product discovery.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 13k
- Profile: nonowhatever
18. Heidi Philip Smith, heidiphilipsmith
For coffee lovers who appreciate latte art, heidiphilipsmith provides beautiful photos that feel educational and accessible. Because heidiphilipsmith is a latte art finalist, it’s a great account for those who want to see how the pros do it.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 13.1k
- Profile: heidiphilipsmith
17. Caleb Stultz, gurucaleb
For coffee lovers who appreciate authentic content, gurucaleb provides images that feel delightfully cool, nerdy, and accessible. Because gurucaleb also offers reviews and tutorials, it’s a good account for those who want to feel connected to others in the coffee community.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 13.7k
- Profile: gurucaleb
16. Stephanie Pak, lestephpak
For coffee lovers who appreciate lifestyle content, lestephpak provides aesthetic photos of iced coffee and lattes, in a variety of contexts. Because lestephpak showcases coffee against different backdrops, it's a good account for those who enjoy a beautifully urban lifestyle.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 14k
- Profile: lestephpak
15. Eka Suryadi Chandra, ekasuryadichandra
For coffee lovers who want aesthetic coffee photos, ekasuryadichandra provides content with a gentle feminine touch. Because ekasuryadichandra features many photos of coffee accessories, it's a good account for those who like pour-over coffee, to follow.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 15.5k
- Profile: ekasuryadichandra
14. Jerney, jerney
For coffee lovers who appreciate visual contrast, jerney provides stunning photos of coffee and coffee accessories. Because jerney’s photos feature a masterful mix of light and shadow, coffee lovers with an appreciation for photography should follow this account.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 15.9k
- Profile: jerney
13. Emilee Bryant, emstagrim
For coffee lovers who have an appreciation of latte art, emstagrim provides high quality, hip photos of coffee. Because emstagrim’s latte art features beautiful designs and exceptional lighting, this is a great account to follow if you’re seeking the perfect coffee photo.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 18k
- Profile: emstagrim
12. Jana Šlinská , _dzejny
For those who love books and also appreciate coffee, _dzejny provides lifestyle content with a heavy emphasis on books and coffee. Because _dzejny appeals to readers, it’s a good account for those who love coffee and books to follow.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 18.8k
- Profile: _dzejny
11. Alex Dantes-Smith, thekitchenguy_
For coffee lovers who appreciate vibrant lifestyle photos, thekitchenguy_ provides photos of how coffee fits into everyday life. Because thekitchenguy_ features cool photos that extend slightly beyond coffee, it’a a good account for hipsters to follow.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 20.3k
- Profile: thekitchenguy_
10. Kyle Rowsell, kyle.rowsell
For coffee lovers who appreciate the role coffee plays in their daily life, kyle.rowsell provides coffee photos interspersed with images of how coffee fits more broadly into life. Because kyle.rowsell offers coffee focused content that often has a personal touch, it's a great account for coffee lovers who want to feel connected to the product and other people who appreciate coffee.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 20.6k
- Profile: kyle.rowsell
9. Aman, coffeewithaman
For coffee lovers who have an appreciation for beauty, coffeewithaman provides photos of coffee and luxury products. Because coffeewithaman showcases luxury items beyond coffee, it's a good account for those with a broader interest in beauty to follow.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 24.3k
- Profile: coffeewithaman
8. Spro Metheus, sprometheus
For espresso lovers who appreciate visually striking photos, sprometheus provides photos of espresso and its creation process. Because sprometheus captures photos that go beyond the espresso, it’s a great account for coffee lovers who want to feel part of a product’s journey.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 25.7k
- Profile: sprometheus
7. Milkscribbler’s Latte Art, milkscribbler
For coffee drinkers who enjoy latte art, milkscribbler provides beautiful photos of latte foam. Because milkscribbler showcases photos of latte art and milk foam, it’s a great account for coffee lovers who like a balance between consistency and creativity.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 26.9k
- Profile: milkscribbler
6. Mara Alyana Real, maraalyana
For iced coffee lovers who appreciate lifestyle photos, maraalyana provides light, aesthetic photos. Because maraalyana offers content that goes beyond coffee, it is accessible to those who aren’t committed coffee lovers.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 27.2k
- Profile: maraalyana
5. Alan Chan, alanchancoffee
For coffee drinkers who enjoy latte art, alanchancoffee provides consistent photos of beautiful coffee foam. Because alanchancoffee offers such consistent content, it’s a great account for coffee lovers who like latte foam photos and want more such photos in their Instagram feed.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 29.5k
- Profile: alanchancoffee
4. Simon Zimmermann, smnstr_
For coffee lovers who enjoy lifestyle content, smnstr_ provides the coffee and design content that resonates with a hipster audience. Because smnstr_ showcases european style trends, it’s a great account to enrich the Instagram feeds of coffee lovers in other parts of the world.
Basic Information & Key Metrics
- Category of Influencer: Micro influencer
- Followers: 48.8k
- Profile: smnstr_
3. Marc Odley, loveespressouk
For coffee lovers who enjoy the ambiance of cafes, loveespressouk provides aesthetic, dark and moody photos of coffee vendors. Because loveespressouk features a wide range of vendors (e.g., coffee popups, coffee vans, cafes), it’s a perfect account for those interested in how coffee is brought to market.
Basic Information & Key Metrics
- Category of Influencer: Mid-tier influencer
- Followers: 75.5k
- Profile: loveespressouk
2. The Urban Barista, theurbanbarista
For coffee lovers who are obsessed with latte art, theurbanbarista provides a variety of stunning latte art photos. Because theurbanbarista features many different creations - such as seahorses, elephants, aliens, ballerinas - it's a great account for coffee lovers with an artistic appreciation to follow!
Basic Information & Key Metrics
- Category of Influencer: Mid-tier influencer
- Followers: 94k
- Profile: theurbanbarista
1. James Hoffmann, jimseven
For coffee lovers who appreciate the leading coffee opinions, jimseven provides commentary on many coffee products, trends, and beverages. Because jimseven offers incredibly high-quality videos to his audience, it’s great for those seeking insightful, easy to consume, coffee content.
Basic Information & Key Metrics
- Category of Influencer: Mid-tier influencer
- Followers: 257k
- Profile: jimseven
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