Client:
Industry:
Tea
Business Model:
E-commerce
Location:
Number of Employees:
0-10
Services Used:
Date:
Content
Shell Singal owns Tea Bazaar, a trendy tea company based in San Diego. Tea Bazaar has achieved strong growth and plans to expand further.
Goal
Shell wanted to know what digital marketing efforts she should undertake to support her growth goals.
Approach
Steeped Content created a digital marketing strategy for Shell at Tea Bazaar.
Mackenzie conducted a situational assessment for Tea Bazaar, considering past actions, the company's present situation, target market, and future goals.
This situational assessment informed a three-phase strategy that positioned Tea Bazaar for growth.
Steeped Content's digital marketing strategy provided Shell with several recommendations. These included: suggestions to improve her website's conversion rate, tactics to improve the visibility of Tea Bazaar's brick-and-mortar store, and strategies to generate more traffic.
Results
"I've worked in advertising for over ten years, and I'm extremely impressed with the quality of work and strategic processing. I was on cloud nine reading the digital marketing strategy Mackenzie delivered. Amazing value."
Shell Singal
Owner, Tea Bazaar
